BONDI BEAT: January 2012

By STEVE MASCORD

HERR ‘ead ‘itter has given Bondi Beat an assignment this month: how should international rugby league be organised?
Easy for him to say! Things have never been so fluid in that particular part of our game, with the International Federation re-constituted over the past six months and registered as a company in Australia, the Asia-Pacific Federation about to be launched and the Independent Commission to (finally) be floated in Australia.
Middle East and Atlantic Federations are also in the starting blocks, I’m told. So we have to be careful to not suggest remedies which are already in the process of being applied.
Let’s identify our problems.

One, only three teams can win the next World Cup – and we are being extremely generous to include a side that has not beaten one of the others in any series for 39 years.
This is not a problem that can be solved in the short term and is tangled up with other issues we will list later.
But the way domestic sporting competitions address lack of competitiveness and predictability of results is to introduce drafts and salary caps. Drafts and salary caps don’t work at international level but surely we should do for our developing countries what Super League once did for London and what the AFL is about to do for Western Sydney and Gold Coast.
That is: give them as big a leg up as we can.
OK, we don’t have money (more of that later) but the RLIF should be aiming to lay out fixture lists four years in advance, with an objective of giving the other countries as many games each year as Australia, New Zealand and England. No developing country should have fewer fixtures in a year than any one of those three.
This would encourage players to commit to other countries. I feel sorry for Frank Pritchard, who took the leap from New Zealand to Samoa only for their tour to be cancelled.
The development will come. As one influential figure said to me, England can live with Australia for 65 minutes, New Zealand can live with them for 75 and Wales are up to about 15 – on the back of home-nourished players, not rugby union converts.
Maybe in RLWC13, the Welsh will be up to 30 minutes, then 50 – which should be more than enough to make the semis of the 2017 World Cup.
Our next problem is lack of funds.
I cannot believe no-one picked up the phone and called Gatorade or Coca-Cola last year and said “How would you like to sponsor the corner posts in Philadelphia, Rarotonga (oops), Belgrade, Avignon and London over the next two months?”
Is this property worth something? Yes! Did anyone try to sell it? No! Look at some of the other things that get sponsored in rugby league – lower division clubs’ training gear, for instance!
Again, I have had private conversations with movers and shakers about this issue. They say there are domestic agreements, red tape. Objective two is to cut that red tape and sell just one  – one – global sponsorship in the next 12 months.

Let’s put it bluntly: rugby league is such a small sport globally that it is a cartel when it comes to sponsors. Domestic officials don’t want to cost themselves sponsors by handing too much independence to international bodies. Only when they are fighting each other, as well as other sports, for cash will both areas of our game realise their potential.

Cartels allow people to take it easy, get complacent and – as a result – the consumers and the industry itself eventually suffer.
The IRB’s beer sponsor rings the Serbian rugby union and DEMANDS to give them 10,000 euros every year! “Please come and get it!”
OK, so we have every country playing four internationals a year and a coterie of global sponsors funding a modest office. What next?

Eligibility.

This is one of those issues where you just can’t please everyone. Again, an insider described to be a “philosophical divide between those who want the best players in the World Cup and those who want the best players who are eligible”.

The RLIF’s announcement recently that players would not be able to represent one country in qualifiers and another in the tournament proper was largely hollow since we have 12 automatic qualifiers for RLWC13 anyway! Players from those 12 countries can wait right up until the team is picked to choose their loyalty!

Bondi Beat would like to see the residential qualification pushed out from three to five years. We are tempted to call for the one permitted change of election within each World Cup cycle abolished but – again – without proper annual international programmes there is a danger developing countries would field badly depleted teams in the World Cup.

One policy of the RLEF deserves praise.

The body will not pay to fly in pros from Australia or elsewhere. In the recently-completed World Cup qualifiers, the most the Federation gave any team for travel was Stg4000. The RLEF’s aim is to give countries programmes they can afford to complete – which means a nation might be demoted to a lower level of competition because of its ability to get there as much as its competitiveness.

In the end, it is down to whether Anthony Minichiello is willing to sleep in barracks or whether Lebanon can afford Jai Ayoub’s airfare as to whether they play. It is also a matter for the individual countries whether they dump players who got them to the World Cup in favour of stars who can win games when they get there.

In the end, eligibility rules should be tightened when we have the fixture list that allows players to compare oranges with oranges in choosing which country to play for.

I don’t see refereeing as a problem. It is cosmetic to appoint Thierry Alibert or Henry Perenara to a “neutral” test just because of where they were raised. They live in Leeds and Sydney furchrisakes. If it is right that all NRL referees must live in Sydney then it’s OK that Matt Cecchin can control Australia.

What about programming?

Is it too hard to have the Anzac Test and the Exiles game on the same weekend and let all professional players go home and represent their countries mid-season? Is it? Really? Certainly, under the new TV deal in Australia, it shouldn’t be.

Our final problem, then, is club v country.

With the advent of the Independent Commission, NRL clubs think they are going to have more power and appear to have actually forced England to stay home at the end of this season. But that comes down to the late planning of everything.

When the NRL agreed with clubs – verbally, not in writing – three years ago that October and November would be “quiet” internationally, we should have already known there would be one test between Australia and New Zealand, on exactly what date, and that’s it. No argument – or have it then instead of now.

Let me know what you think international rugby league’s other problems are by going on the totalrl.com forums or coming to whitelinefever.ning.com, joining up, and posting in the forum there.

.

WHEN a New Zealand official abused referee Matt Cecchin at halftime in the Hull Test, he got more than he bargained for.

At home Cecchin would have filed a report and shut up. At Hull, he gave it back to the Kiwi in spades – perhaps even using a cuss word or two. The touch judges and match commissioner were apparently left speechless by the Chech’s tirade!

Filed for: RUGBY LEAGUE WORLD

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Comments

  1. Great post, Steve.

  2. Greg Cross says:

    I am part of Philippines Rugby League we are playing at Cabramatta 9s for the very first time.We have no money, everyone including myself as team manager are buying their own gear.We have found an abundance of Filipino heritage players,Kevin Gordon and Matt Shrama have Filipino heritage.I believe that we can become a pathway for Filipino players as there are 50000 Filipinos living in the Blacktown.Penrith area.We are looking for sponsors,surely the Nrl can send some money to teams like us.Vanuatu is also new.We are planning to play Thailand and believe we have enough quality players to develop to World Cup status.

  3. Craig Sinclair says:

    I think the way the NRL clubs treat all representative rugby league is a disgrace. You only had to see the interview with Todd Greenburg on One HD where he discussed the clubs CEO meeting and THEIR decision to scrap City v Country. The shock on Greenburg’s face when Steve Roach gave him a serve and told him the percentage of country born and bred players in the NRL was priceless. The NRL and the clubs should be forced to foster the game at all levels. Why not take a pre-season or comp game to South Africa or even North America (Canada or the U.S.). The split round during the Origin series would be ideal during the season. The lack of foresight in our great game in Australia is astonishing. Anyway, keep up the great work and have a fantastic Christmas and New Year.

  4. One of the great worries regarding RL is that its powerhouse – Australia – is driven by people so unwilling to place a higher priority on the welfare/growth/future of the game than on the status of their own club interest. And, in some cases, even personal interests get a higher ranking than the game

    Many put this down to the involvement of News Ltd … but these behaviours preceded the battles of 95-97. Indeed, many would say that they caused that battle.

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